news.pr · Media kit
Audience for advertisers
Audience for advertisers
Who is reading
Every request is classed at the paper's own edge: a person, a search crawler, an AI crawler, or other automation. The numbers above count people only.
No cookie, no tracker, no per-person store. One limit, stated plainly: a scraper that poses as an ordinary browser is caught only by behavioural scoring, which is not yet on, so it can still reach the human count.
Countries reached
In build
The figures a buyer pays against first are being built. We show what is exact today and never estimate the rest.
Signed numbers
These figures are signed with the newsroom's own key, so an advertiser can confirm they were not changed after the paper produced them. The signature proves where the numbers came from and that they are unchanged; it does not certify the counting method, which is stated above.
sig ZLo2f73zT8C05ggs_OjIU-A6R_fRjaHdnOMZU4zvagzw4O70dnhBajegEAKrNs5no98jtVvh6dqNhK4zJJpiDQ
key c4CUrukaGpc7JxEkF1ekTlIza2m/afD2dYOD1c2RkY8=